How To Use Custom Designed Stickers for Small Businesses

How To Use Custom Designed Stickers for Small Businesses

Custom designed stickers are a versatile and cost-effective tool that small businesses can leverage for various purposes. They offer a creative way to enhance brand visibility, create a lasting impression, and add a touch of professionalism to your products and packaging. Here’s a look at how you can use custom stickers to benefit your small business.

  1. Exterior of Mail Packages

One of the most effective ways to use custom stickers is on the exterior of mail packages. A well-designed sticker featuring your logo and brand colors can transform a plain package into a branded experience. This not only makes your business look more professional but also helps in creating a memorable unboxing experience for your customers.


  • Enhances brand recognition.
  • Makes packages look professional and appealing.
  • Creates excitement for the recipient, enhancing customer satisfaction.
  1. Giveaways for Kids at Vendor Events

Custom stickers make great giveaways at vendor events, especially for children. Kids love stickers, and providing them with fun, branded stickers can keep them engaged while subtly promoting your business. Parents often appreciate these small gestures, which can lead to increased brand loyalty.


  • Keeps children entertained, allowing parents to engage with your products or services.
  • Increases brand exposure as kids tend to share stickers with friends.
  • Creates a positive association with your brand among families.
  1. Sealing a Package

Using custom stickers to seal packages adds a personal touch to your product delivery. It shows that you pay attention to detail and care about the presentation of your products. A beautifully sealed package can make a significant difference in how your brand is perceived.


  • Adds a professional touch to your packaging.
  • Ensures that your packages are securely closed.
  • Enhances the overall customer experience and satisfaction.
  1. Promotional Campaigns

Custom stickers are excellent tools for promotional campaigns. Whether you’re launching a new product, running a sale, or celebrating a milestone, stickers can help spread the word. They can be included in packages, handed out at events, or even used as part of a social media campaign.


  • Increases awareness about your promotions.
  • Encourages customers to participate in campaigns.
  • Provides a tangible reminder of your brand and promotions.
  1. Product Labels

Stickers can also serve as product labels. Custom-designed stickers can provide essential information about your products while reinforcing your brand identity. This is especially useful for small businesses that produce handmade or limited-edition items.


  • Offers a cost-effective labeling solution.
  • Enhances product presentation and information delivery.
  • Strengthens brand identity with consistent labeling.
  1. Branding Merchandise

Custom stickers can be part of your branded merchandise. You can sell them, give them away with purchases, or include them as freebies in your online orders. This not only promotes your brand but also gives customers something tangible to remember you by.


  • Expands your brand’s reach.
  • Provides customers with a fun and memorable keepsake.
  • Encourages repeat business and brand loyalty.


Custom designed stickers are a small investment that can yield significant returns for small businesses. From enhancing packaging and creating memorable unboxing experiences to serving as effective promotional tools, stickers offer endless possibilities for branding and customer engagement.

If you’re looking to create custom stickers for your small business, Designs On The Go can help. Our expert design team will work with you to create stickers that reflect your brand’s identity and help you achieve your business goals. Contact us today to get started!

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